SoftMarketing, a Soft Group company, has developed a wide vision of the future throughout its history. We are a company which focus on results, strategic thinking, strategic tactics and advanced technology resources. We have a flexible structure which allows the full customization of projects according to each Clients wishes. We maintain a constant technological evolution and professional qualification of our collaborators.
With this strategy, it is possible to guarantee that your brand will be valued and the invested resources better targeted. Our biggest worry is to combine the quality of our services with the expectations of our customers, with ethics and trust,making them feel in the extension of their companies.

SERVIÇOS

SoftMarketing offers complete solutions in active and receptive Contact Center. Quantitative and qualitative researches, professional Infrastructure solutions for Contact Center, among many other services that were accomplished over 25 years of market performance, attending clients of all kinds of postage and needs.

  • SALES

    ● According to the most adequate chanel to the Client, we accomplish the management making use of intelligence and planning to achieve high conversion rates in both inbound and outbound care.

  • CUSTOMER SERVICE

    ● Respecting the levels of service and quality demanded by each client, our goal is to customize each service and participate as a solution in the constant improvement and pursuit of operational efficiency. ● We perform an analysis of the life cycle of the consumer and offer the most suitable solution and with the best cost.

  • TECHNICAL SUPPORT

    Customized service attending different levels according to the clients needs, including in other languages.

  • BACK OFFICE

    ● In addition to the levels of service, we provide back office services with different controls and capacitations, being able to make integrations with internal systems to deliver the full situation.

  • RESEARCH

    ● Knowledge, tools and controls are our signature, using human service or real time digital solutions as per the client's needs. We attend the biggest institutes in Brazil, such as: GFK, IPSOS, IBOPE, TNS Kantar, Diferencial,HSR, RP Soluções and Kleffmann, among others.

  • ARMORING AND CUSTOMER RETENTION

    ● When it comes to your clients it is important that your company maintain a good relationship, we offer solutions to maintain this contact and strengthen the relationship ties with the consumers.

SOLUTIONS AND TECHNOLOGY

  • IVR RECEPTIVE AND REVERSE

    ● Automatic responses to the users; integrations;
    ● Electronic transactional (book an appointment, exams, etc);
    ● Human or robotized messages.

  • RECORDERS AND STORAGE

    ● File of all integrations, all 100% of the calls recorded;
    ● Contingency Backup;
    ● Cryptography (according to the legislation).

  • CRM

    ● Record to database;
    ● Customization of files to enquiry and strategics;
    ● Extraction and customization according to the profile.

  • CLICK TO CALL

    ● Solutions for the user to the receive calls at desired times;
    ● Personalization;
    ● Efficiency in scheduling and callbacks. Contact Center.

  • BOTs

    ● Solution for negotiations with client or 100% robotized base;
    ● Dynamic and adaptable procedure;
    ● Application for chat, messenger, whatsapp, twitter, telegram.

  • DIALERS

    ● Predictive and adaptive;
    ● High availability;
    ●Dialing efficiency for resources optimization.

  • APP DEVELOPMENT

    ● Access, information;
    ● Transaction, confirmation, exams and agenda;
    ● Sales.

  • SOCIAL MEDIAS

    ● Access, information, mkt;
    ● Transaction, agenda, public reach;
    ● Human or robotized service.

  • WHATSAPP SERVICE

    ● Access; doubts, texts;
    ● Broadness of public;
    ● Images. Can be entailed to the social media platform.

  • VIRTUAL AGENT

    ● 100% digital;
    ● Integration with CMR, IVR, medias;
    ● Round-the-clock functioning, work in high scale gain.

  • CHAT

    ● Access, information; doubts;
    ● Transaction, confirmation, exams and agenda;
    ● Sales, communication channel.

  • INTEGRATED CHATBOT

    ● Integrates the robotized service ;
    ● Social medias. Chat, whatsapp;
    ● Allows to personalize navigation.

  • RECEPTIVE CALLS

    ● Human service;
    ● Information Call Center, CSR, sales;
    ● Can be human or IVR.

  • ACTIVE CALLS

    ● Information Call Center, CSR, sales;
    ● Can be human or IVR;
    ● Research, business.

  • SMS (SHORT E LONG CODE)

    ● Utilization for media campaigns;
    ● Confirmations, exams, appointments;
    ● Link submission for access to digital platforms to initiate the process.

  • MONITORING

    ● Monitoring of solutions;
    ● Monitoring of (services and patterns);
    ● Monitoring of process.

  • E-MAIL MARKETING

    ● Use for media campaigns, newsletters;
    ● Confirmations, exams, appointments;
    ● Link submission for access to digital platforms to initiate the process.

  • RESEARCH

    ● Satisfaction research;
    ● Market research (brands, names, product, segment);
    ● Researchers: climate, profile, according to the sampling needs.

TALK WITH OUR SALLES TEAM

TALK WITH OUR SALLES TEAM

SEGMENTS WE SERVE

THE SOFT GROUP

We’re part of the Soft Group, one of the biggest communication groups in the world with 30 years of service and physical presence in Latin America and North America (Brazil and USA)

With more than 2000 contributors, we serve clients from several continents in manifold markets.

Call Center, market reference, with more than 2.000 employees and multinational clients.

One of the biggest video producers, audio and cinema in Brazil.

Market research institute, opinion and recall, with headquarters in Brazil, Latin America and USA.

Cognitive Artificial Intelligence.

Call Center, market reference, with more than 2.000 employees and national and multinational clients.

One of the biggest video producers, audio and cinema in Brazil.

Market research institute, opinion and recall, with headquarters in Brazil, Latin America and USA.

Cognitive Artificial Intelligence.

WORK WITH US

Working at SoftMarketing is an unique experience for the professionals in the area. There are many opportunities of learning and growth, besides being part of an environment which nourish the respect among people and share a contagious joy.